In the beginning, we imagined Ghetto Gastro as a media network.
Before the products. Before the pop-ups.
We had stories to tell and a name that made execs nervous.
They told us it wouldn’t work. So we threw a party. Then a dinner. Wrote a bestselling book. Now it’s a movement.
Lowkey, GG is a spite business. Shout out to Larry David.
But under the layers of flavor, fashion, and freedom, it’s always been about love.
Telling our stories through food.
The past 6 months? Wild.
We went viral for our name.
Paused the Target business.
Took some hits, regrouped, reset.
Welcome to GGTV.
Now we’re back where we began,
with the camera in our hands.
This is Ghetto Gastro, unfiltered.
Stories from the soil. Culture from the cooks.
Creativity that feeds the people.
We’re building it brick by brick, family style.
From the Bronx to the world.
World to the Bronx.
Stay tuned. Tell a friend to tell a friend.
Let the games begin.
Bless up,
Jon
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Mecca James-Williams
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